When Lady Gaga repping your clothing line gets played, turn to porn. Nicola Formachetti is the chief designer for Mugler, the design house that most recently sported Gaga as their main spokescreation. Obviously she’s too mainstream now for the fashion avant-garde, so Formachetti shot Brothers In Arcadia, a short film designed to sensationalize Mugler’s new menswear line. And it’s porn!
Mugler models wear speedos, medallions and very little else, as they go from pristine black and white beach scenes to red lit porn sets. There’s bare asses, doggie style, and some listless jerking off. Very fashion! What do you think? Is this utterly ridic, or sexy enough to make you want to buy…..a…tattered speedo? Were there other clothes on display I’m missing? *confused*
– J. Harvey
To watch Brothers Of Arcadia, Follow the JUMP:
Love the end credits song, but the “film” is pretty stupid.
for some reason I thought it was going to be gay porn, the lady threw me off.
For anyone interested, the song at the end of this film is “White Horse” by Jessica 6, and I found it on iTunes, including a remix single version that seemed a bit “trancier”, and I downloaded it and think it’s pretty cool. It’s apparently a New York retro-electro band that’s pretty popular, though I had never heard of them before.
Hot guys but they wasted how much money to make this ‘underwear’ commercial? This ‘ad’ is not going to make me go get some of their brand of undies. Complete waste of time and money. Though once again the guys were hot lol
Just sooooo stupid.
yup… elegant stupidity
there’s full frontal nudity — how is this on youtube?
That Matthieu guy who made such a splash on here a few weeks back in his second appearance (first one had the 70’s porn stash) is in there. I almost didn’t recognize him!
flagged it :D!!!!!!!
mmm, 3:49 and 3:58, mmm
Why???
They’re not selling underwear. They’re selling a lifestyle (that comes with a free pair of underwear). I’m not interested in buying this particular lifestyle, but don’t think that’s not what they’re selling.
OMG SO AMAZING AND VERY ARTISTIC!!! LOVE IT!!!
I can’t say the video makes me want to buy any swimwear but it is very sexy and the guys are hot. I’m assuming that is what they were going for because it certainly wasn’t about the swimsuits, was it?
Nicola should be tarred and feathered for that trash…Take some herb ritts photos, add a few madonna vids/ chuck in a liberal fistful of CK ads from the 80’s, stir with the shredded remains of the”SEX” book… blend at high speed until everyone on your staff says”FABULOUS NIKI!”
Sorry but that was astoundingly limp and sad, everything that Muglers clothes are NOT. What a damn insipid EXPENSIVE shame!